Content Strategy for the Web. Kristina Halvorson

Content Strategy for the Web


Content.Strategy.for.the.Web.pdf
ISBN: 0321620062,9780321620064 | 135 pages | 4 Mb


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Content Strategy for the Web Kristina Halvorson
Publisher: New Riders Press




Online, you build it and it's entirely possible that no-one will ever know, let. €�Content strategy plans for the creation, publication, and governance of useful, usable content,” says Kristina Halvorson, author of the book Content Strategy for the Web. While the company's New York, LA and Dallas offices are to bear the brunt of the cuts, the company's CEO Mark Pincus said the impact of the layoffs will be felt across every group in the company. If you've been reading our blog at all in the last year you know that it starts with solid content strategy. To the prevalence of microdocument architectures across the Web, it is a small sideshow.” The web actually provides a lot of opportunity for structured authoring because you can easily put a form to content, providing a more controlled way to wrap content with semantic tags. Text selection in this second strategy is made in the service of specific goals for the students, and content and practice are combined to fill the daily schedule. A more in-depth angles than merely reusing the same topic in multiple places. But what does that really mean? This ain't no Field of Dreams,” one of our clients recently observed. Depending on the course, is a Web producer at The Chronicle. Farmville creator Zynga is to lay off 18pc of its workforce – approximately 520 people – as part of a dramatic restructure to transform the company from a web company into more of a social and multiplayer operation. Check out this lengthy discussion on the content strategy group for different angles to explore here. How do we build web places that actually meet human needs?